Opportunity Information: Apply for PAS JOR FY24 004
The U.S. Mission to Jordan (U.S. Embassy in Amman) is offering a discretionary grant opportunity to select one organization to implement an Academy for Women Entrepreneurs (AWE) program in Jordan. The award will be made as a cooperative agreement, meaning the Embassy is likely to remain actively involved during implementation (for example, through coordination on program direction, visibility, and key deliverables). The opportunity is listed under Funding Opportunity Number PAS JOR FY24 004, within the funding activity area of Education, Employment, Labor and Training (CFDA 19.022). The application deadline shown for this competition is July 6, 2024, and the maximum award amount is $39,976, with one award expected.
The core purpose of the program is to support inclusive economic growth by building the capacity of women-led and women-owned small businesses operating in experiential tourism across Jordan. The target group is 24 women entrepreneurs drawn from all 12 governorates, with an emphasis on helping them strengthen and expand tourism products that are sustainable and community-led. The content focus is specifically geared toward experiential tourism, with particular attention to eco-tourism and adventure tourism, so proposed activities should clearly connect to environmentally responsible tourism, local community benefit, and experiences that can be marketed to visitors in a way that is authentic and sustainable.
Program design expectations are clearly structured around a six-month incubation model serving two cohorts within the same overall program: 12 existing experiential tourism small businesses and 12 emerging experiential tourism small businesses. In practice, this implies support that is tailored to different maturity levels, such as helping more established businesses refine offerings, pricing, marketing, partnerships, and operational systems, while helping emerging ventures validate concepts, develop minimum viable offerings, and build basic business foundations. A key implementation feature is the use of a Training of Trainers (TOT) capacity-building approach, which typically means the program should not only train the 24 entrepreneurs directly, but also build a set of local trainers or facilitators who can replicate or sustain the training model beyond the initial cycle.
Eligible applicants include U.S. or Jordanian not-for-profit organizations, including civil society and non-governmental organizations and think tanks, as well as public and private educational institutions. The source data also indicates eligibility for U.S.-based nonprofits with 501(c)(3) status (other than institutions of higher education), and “others” as applicable under the notice. Applicants are instructed to follow all requirements in the official Notice of Funding Opportunity, so a competitive submission would be expected to align tightly with the stated objectives, propose a realistic six-month workplan and curriculum for experiential tourism entrepreneurs, define how the TOT model will be executed, and explain how the program will recruit participants across all governorates and measure outcomes for both existing and emerging businesses.Apply for PAS JOR FY24 004
- The U.S. Mission to Jordan in the education, employment, labor and training sector is offering a public funding opportunity titled "Academy for Women Entrepreneurs" and is now available to receive applicants.
- Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 19.022.
- This funding opportunity was created on 2024-06-06.
- Applicants must submit their applications by 2024-07-06. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
- Each selected applicant is eligible to receive up to $39,976.00 in funding.
- The number of recipients for this funding is limited to 1 candidate(s).
- Eligible applicants include: Nonprofits having a 501 (c) (3) status with the IRS, other than institutions of higher education, Others.
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Frequently Asked Questions (FAQs)
What is this grant opportunity?
This is a discretionary grant opportunity from the U.S. Mission to Jordan (U.S. Embassy in Amman) to select one organization to implement an Academy for Women Entrepreneurs (AWE) program in Jordan focused on experiential tourism.
Who is offering the funding?
The funding is offered by the U.S. Mission to Jordan (U.S. Embassy in Amman).
What is the Funding Opportunity Number (FON)?
The Funding Opportunity Number is PAS JOR FY24 004.
What is the funding activity area and CFDA number?
The opportunity is listed under the funding activity area of Education, Employment, Labor and Training, with CFDA 19.022.
What type of award will be made?
The award will be made as a cooperative agreement, which means the U.S. Embassy is likely to remain actively involved during implementation (such as coordinating on program direction, visibility, and key deliverables).
How many awards are expected?
One award is expected under this opportunity.
What is the maximum award amount?
The maximum award amount is $39,976.
When is the application deadline?
The application deadline shown for this competition is July 6, 2024.
What is the main purpose of the program?
The core purpose is to support inclusive economic growth by building the capacity of women-led and women-owned small businesses operating in experiential tourism across Jordan.
Which sector is the program focused on?
The program is specifically focused on experiential tourism, with particular attention to eco-tourism and adventure tourism.
What kinds of tourism activities should the program emphasize?
Proposed activities should clearly connect to environmentally responsible tourism, local community benefit, and authentic experiences that can be marketed to visitors in a sustainable way.
Who is the target audience for the training/incubation?
The target group is 24 women entrepreneurs drawn from all 12 governorates in Jordan.
How are participants distributed across cohorts?
The program is designed as a six-month incubation model serving two cohorts within the same overall program: 12 existing experiential tourism small businesses and 12 emerging experiential tourism small businesses.
What is the difference between the “existing” and “emerging” business cohorts?
The notice indicates the program should tailor support by maturity level. For existing businesses, this can include refining offerings, pricing, marketing, partnerships, and operational systems. For emerging ventures, this can include validating concepts, developing minimum viable offerings, and building basic business foundations.
How long is the incubation program?
The program is expected to follow a six-month incubation model.
What is the expected geographic coverage within Jordan?
Recruitment and participation are expected to span all 12 governorates, with the 24 participants drawn from across the country.
What is the Training of Trainers (TOT) approach, and is it required?
A key implementation feature is a Training of Trainers (TOT) capacity-building approach. This typically means the program should train the 24 entrepreneurs directly while also building a set of local trainers or facilitators who can replicate or sustain the training model beyond the initial cycle.
What outcomes should an applicant plan to measure?
Based on the information provided, a competitive submission is expected to explain how outcomes will be measured for both existing and emerging businesses, aligned with the program objectives and deliverables.
What should an applicant include in a strong proposal?
A competitive submission would be expected to align tightly with stated objectives, propose a realistic six-month workplan and curriculum for experiential tourism entrepreneurs, define how the TOT model will be executed, and explain how participants will be recruited across all governorates and how outcomes will be measured for both cohorts.
Which organizations are eligible to apply?
Eligible applicants include U.S. or Jordanian not-for-profit organizations (including civil society organizations, non-governmental organizations, and think tanks) as well as public and private educational institutions.
Are U.S.-based 501(c)(3) nonprofits eligible?
Yes. The source information indicates eligibility for U.S.-based nonprofits with 501(c)(3) status (other than institutions of higher education).
Can educational institutions apply?
Yes. Public and private educational institutions are listed as eligible applicants.
Is this opportunity limited to organizations based in Jordan?
No. The eligible applicant list includes both U.S. and Jordanian not-for-profit organizations, as well as eligible U.S.-based nonprofits with 501(c)(3) status and educational institutions.
What does “cooperative agreement” imply for implementation?
It implies that the U.S. Embassy is likely to remain actively involved during implementation, for example through coordination on program direction, visibility, and key deliverables.
Where should applicants look for full requirements and instructions?
Applicants are instructed to follow all requirements in the official Notice of Funding Opportunity (NOFO) for PAS JOR FY24 004.
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